Using the Switchboard Live Icon

The Switchboard Live icon should be used in instances where the standard Switchboard Live logo does not work because of size or format restrictions.

Clearspace

In order to gain maximum visibility, the Switchboard Live icon should always appear with the minimum area of clear space around the icon. It is essential that it remains free of all taglines and identities.

Apply a third of the icon's height as a base for clear space:

Clearspace icon

Minimum Sizing

If you use the Switchboard Live icon, in order to ensure legibility and visual prominence, it should never appear smaller than the minimum size shown here for print (35 px) and digital (.35") applications.

Minimum width: 25px:

Minimum size icon

Color Variations

The Switchboard Live icon must always appear clearly and legibly on its backgrounds. To help ensure this, the preferred color configuration of the Switchboard Live icon should appear on white and light backgrounds whenever possible. However, the logo may also appear on dark or black backgrounds as long as sufficient contrast is provided.

Always ensure legibility by placing the icon in an area that is simple and uncluttered. Always observe clear space specifications.

The icon may also appear on other colored backgrounds not specified in these standards as long as sufficient contrast is provided.

These examples show the different types of one and two-color icons as well as the correct color applications of the Switchboard Live icon on different backgrounds.

Lighter than 50% gray:

Lighter than 50% gray

Darker than 50% gray:

Darker than 50% gray

Use over light colors or images:

Use over light colors or images

Use over dark colors or images:

Use over dark colors or images

Usage Guidelines

The identity system must not be altered or manipulated. Always present the icon and icon fully, being clearly visible.

Do Not...