Using the Switchboard Live Logo

Please read these guidelines before using the Switchboard Live logo. Remember that the Switchboard Live logo must never be altered or distorted.


The Switchboard Live logo should always appear with the minimum area of clear space around the logo. It is essential that the logotype remains free of all graphics, taglines, identities and photography.

Apply the lowercase height as a base for clear space

Minimum logo

Minimum Size

In order to ensure legibility and visual prominence, the Switchboard Live logo should never appear smaller than the minimum size shown here for print and digital applications.

Minimum width: 150px

Minimum logo

Color Variations

The Switchboard Live logo must always appear clearly and legibly on its backgrounds. To help ensure this, the preferred color configuration of the Switchboard Live logo should appear on white and light backgrounds whenever possible. However, the logo may also appear on dark or black backgrounds as long as sufficient contrast is provided.

Always ensure legibility by placing the logotype in an area that is simple and uncluttered. Always observe clear space specifications.

The logotype may also appear on other colored backgrounds not specified in these standards as long as sufficient contrast is provided.

These examples show the different types of one and two-color logos as well as the correct color applications of the Switchboard Live logo on different backgrounds.

Lighter than 50% gray:

Darker than 50% gray:

Use over light colors or images:

Use over dark colors or images:

Usage Guidelines

The identity system must not be altered or manipulated. Always present the logo fully, being clearly visible.

Do Not...

More information

To learn how to use the Switchboard Live Icon, please see the Switchboard Live Icon page.

To download the Switchboard Live logo files, please visit the Downloads page.

Any usage not addressed by the guidelines on this site needs special approval and must be submitted in English to Brand Guidelines. Please allow up to a week for a reply. Switchboard Live reserves the right to object to any inappropriate uses of its trademarks and to enforce its rights at any time.