LIVE STREAMING 101:
FOR THE DIGITAL MARKETER

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About The Marketer's Guide to Multipublishing Live Video

What You Can Find In This Ebook


In this era of social streaming where Fear of Missing Out (FOMO) is taking the young consumer market by storm, marketing tactics need to adjust accordingly. In 2016, live video was a $30B industry, and by 2021 it’s expected to grow into a $70B industry. There are millions of people watching live video on a daily basis, but Internet users are consuming more content than is being created. Don’t fall behind and miss out on an affordable and efficient way to increase traffic and revenue for your brand. Strategize and maximize your live streaming goals by streaming to multiple social sites at the same time.

  • Use cases
  • Infographics
  • SEO opportunities
  • Live streaming glossary
  • Live streaming checklist
  • Recent live streaming data
  • Return on engagement tips
  • What the heck does multistream, simulcast, or restream mean

TABLE OF CONTENTS



2. What Multipublishing Live Video Means

1. Recent Live Streaming Data


3. Return on Engagement of Live Video


4. SEO Opportunities


5. Multipublishing Use Cases

6. Live Streaming Glossary


7. Live Streaming Checklist


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AND START MULTISTREAMING LIKE A BOSS

© Switchboard Live, Inc. 2019