As a social media manager for an elected official, you're constantly looking for new and innovative ways to engage with your constituents. One tactic that's been gaining traction in recent years is live streaming city council meetings to multiple social channels at the same time. In this blog post, we'll explore the top 5 reasons why live streaming city council meetings is a smart move for any elected official's social media strategy.
By live streaming city council meetings, elected officials are showing their constituents that they have nothing to hide. It's a way to build trust and foster a sense of transparency in local government. Citizens are able to see exactly what happens at these meetings in real-time, without having to rely on second-hand information or news coverage.
Not everyone can attend city council meetings in person, whether it's due to work schedules, mobility issues, or other obligations. By live streaming meetings on multiple social channels, elected officials are making it easier for citizens to participate in the democratic process. This increased accessibility can lead to more engaged and informed constituents.
Reach a Wider Audience
Live streaming city council meetings on social media channels can help elected officials reach a wider audience than traditional methods. With the ability to share and embed videos across multiple platforms, officials can connect with constituents who might not otherwise be aware of local government happenings.
Live streaming is often a more cost-effective option than traditional broadcasting methods. Rather than paying for airtime on local TV stations, officials can simply use their existing social media accounts to reach their audience. This can be especially beneficial for smaller municipalities with limited budgets.
Live streaming city council meetings can improve engagement between elected officials and their constituents. Citizens can ask questions, make comments, and provide feedback in real-time, fostering a sense of community involvement and collaboration.
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